I produced original content for COBI Life by Bike magazines. I led the editorial planning, conducted interviews, and optimized content distribution.
Digital representation of COBI Life by Bike magazine
Produced digital and print original content | COBI content marketing strategy
Produced digital and print original content | COBI content marketing strategy
I led all editorial planning for Kion's Instagram account. I planned and produced all posts for Kion v1.0 – and set the direction for years to come.
I strategized and produced all of Kion's Instagram content from the ground up. To this day, Kion still uses the educational themes I created for content planning.
I strategized and produced all of Kion's Instagram content from the ground up. To this day, Kion still uses the educational themes I created for content planning.
I created the Kion brand ambassador program from the ground up. I planned the program, designed the landing page, planned the selection process, terms and conditions, program promotion, and led its ongoing management.
When my boss, Ben Greenfield, was selected to be on the cover of Outside magazine in 2018, I worked directly with Outside magazine to optimize this opportunity for Ben's e-commerce company, Kion.
I've conducted countless interviews with various personalities for creating original, engaging branded content.
I've conducted countless interviews with various personalities for creating original, engaging branded content.
I worked directly with the COO to produce the 2019 ROAM Awards, which honors excellence in outdoor film, photography and written essays.
In 2019, a produced a major event in the outdoor industry, bringing together countless influential voices in the industry for a one-night sold out experience, the Roam Awards.
Roam's COO, Andy Patrick, and I led Roam's staff in producing a sold out live event with an 800 person audience.
I've used Canva, Adobe Photoshop, and Adobe SparkPost for 5+ years for light graphic design.
I've led countless lifestyle and outdoor brand campaigns for promoting awareness and capturing prospects.
Developed an integrated media strategy that optimizes earned content and owned content via a paid strategy.